google-ads-real-estate

How to Set Up Google Ads for Your Real Estate Business: A Step-by-Step Guide

As a real estate agent, you’re always looking for effective ways to reach potential buyers, sellers, and landlords. Google Ads can be a powerful tool in your digital marketing arsenal, allowing you to target the right audience at the right time. In this guide, we’ll walk you through the process of setting up a Google …

google-ads-for-golf-clubs-to-drive-more-customers

The Ultimate Guide to Google Ads for Golf Clubs: Getting Started

In today’s digital age, Google Ads has become an essential tool for businesses, including golf clubs, to reach potential customers. Whether you’re looking to increase memberships, boost tee time bookings, or promote special events, a well-structured Google Ads campaign can be a game-changer. In this comprehensive guide, we’ll walk you through everything you need to …

accountants-google-ads-setup

Setting Up Google Ads for a Financial Accountant Business.

If you’re an accountant looking to attract new clients, Google Ads is an excellent way to reach people who are actively searching for your services. With the right approach, you can create highly targeted campaigns that drive qualified leads to your website. In this guide, we’ll walk you through the process of setting up Google …

Google-ads-for-plumbers

A Beginner’s Guide to Google Ads for Plumbers. How to Setup and Find New Customers

In today’s digital age, having a strong online presence is crucial for any business, and plumbing is no exception. If you’re looking to grow your plumbing business and attract more local customers, Google Ads can be an incredibly effective tool. This guide will walk you through the basics of setting up and optimising Google Ads …

google-ads-for-electricians

The Ultimate Guide to Setting Up Google Ads for Electricians

If you’re an electrician looking to grow your business, setting up Google Ads could be a game-changer. Google Ads offers a powerful platform to reach potential customers at the exact moment they’re searching for your services. In this guide, we’ll walk you through everything you need to know about setting up Google Ads for your …

google-ads-for-dentist-dental-marketing

How to Set Up Google Ads for Dentists: A Step-by-Step Guide to Drive More Patients

As a dentist, attracting more patients to your practice is key to growing your business. One of the most effective ways to do this is by leveraging Google Ads. In this blog, we’ll explore how to set up Google Ads specifically for dental practices, focusing on local targeting, effective campaign structures, and advanced strategies like …

google-ads-for-hotels

Google Ads for Hotels: Increasing Direct Bookings while Maximising Revenue

Introduction In the highly competitive hospitality industry, it’s more important than ever for hotels to maximise direct bookings. While third-party booking platforms like OTAs (Online Travel Agencies) offer exposure, they often come with hefty commissions that can significantly cut into your revenue. This is where Google Ads comes into play—a powerful tool that allows you …

google-ads-auction

Understanding the Google Ads Auction: How It Works and Why It Matters

As a freelance PPC specialist, understanding the intricacies of the Google Ads auction is crucial to optimising your campaigns for success. Whether you’re new to the field or looking to refine your strategies, this guide will provide you with a comprehensive understanding of how the Google Ads auction works, the role of bids, the impact …

google-ads-responsive-search-ads

Unlocking the Potential of Responsive Search Ads (RSAs)

Responsive Search Ads (RSAs) have emerged as a game-changer for PPC specialists like myself. As Google Ads continues to refine and enhance ad formats, RSAs offer a powerful way to reach your target audience more effectively. Let’s delve into the mechanics of RSAs, explore best practices for crafting compelling ads and discuss strategies for maximising …

black-friday-sale-ppc

How to Prepare for Black Friday Sales: A Guide for PPC Campaigns

As Black Friday approaches, businesses across the globe gear up for one of the most significant shopping events of the year. For PPC specialists, it’s a critical time to ensure that campaigns are optimised for maximum impact. Here’s how you can prepare for Black Friday sales to make the most of this high-converting period. 1. …